We worked with Wolff Olins to create the BBC's core sting, primarily to showcase BBC programming on third party platforms. Working collaboratively with the team at WO, our task was to create a piece which embodied the whole of the BBC ethos and aligned with their new dynamic rebrand. We additionally created versions of the core sting for the Northern Ireland, Wales and Scotland regions.
"From exploring blurry concepts to detailed technical briefs, SR is a motion design partner that can adapt to any challenge and deliver on it to the highest standard. They bring creativity, adaptability, and expertise to every project we work on together."
Steffan Cummins - Creative Director